How to Get Strangers on the Internet to Hire You

Content Marketing When Self-Employed

image shows the inside of a subway car, viewed down the length with a few passengers onboard

“Strangers on the internet” is the white whale of marketing for many self-employed people. I notice a tendency to discredit when a friend or a friend-of-a-friend hires you. It’s as if a true “stranger” is the holy grail and legitimizes your business. I promise you this is a fiction. You can have a legitimate business…